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Every business wants the highest exposure in the market.
It helps them reach more customers. Reaching more customers by itself doesn't bring revenue. The ability to connect with interested customers matters. How does your business connect with interested clients? Many businesses are facing the challenge of repositioning themselves to stay relevant.
A product / service-focused business can not sustain profitable growth. We live in a world of endless choices and competition. People are looking for customer-focused businesses that deliver genuine experiences. In every moment of our life, we make decisions.
Sometimes a specific option is our default choice. We keep doing the same thing as if that is the only option. Usually, there is more than one alternative to choose from. Some people make the effort to look for alternatives. We all can choose better alternatives. There are many things in life that we have few or no control.
Some things happen to us we don't understand how and why. There's wisdom in everything that happens in life. The one thing we have full control of is our mindset. How we respond and view our world is up to us. Business models are usually based on industry trends, technology, or transaction volume.
A good business model is when it can align with the values of customers. There's always active demand for businesses that evolve with their customers. We can experience a better connection with people that matter to us if we are open to being ourselves.
Being ourselves helps us communicate better. Understanding each other's views and feelings are only possible if we don't judge. We disconnect because this judgment feeling stops us. We have many assets and get many more in our lifetime.
Some are short term assets, some are long term. We need these assets to make the most out of our lives. Tangible assets like wealth, property, and business or degrees we earn matter to us. Some intangible assets such as genuine relationships are hard to find and priceless. There's one asset that's the most important and is an eternal asset. It's our heart. The one that stands for more than an organ of the body. Keeping it wholesome is the most important work we can do. |
Rasheed WalizadaI'm an entrepreneur with a curious mind. This is my blog on life and business. Categories |
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